Imagine a situation in which you will be in Tokyo for some time on business. You are there to set up the Japanese side of your business and work on the positioning of your product on the Japanese market. This is not a hit-and-run visit of only a few days filled from dawn to dusk with meetings. It is meant as a longer stay with time for more local research, building up a network and being able to take advantage of unexpected contacts and meetings. Something that by the time that happened on shorter trips, you usually would be leaving the country again.
But: where can you do your work? At home, you would have an office available to you with all the facilities you might need. Where do you go to work in Tokyo?
For anyone in this situation, there’s some good news. Flexible offices and co-working spaces are increasingly common in a business environment that is moving away from big corporations. It has taken a while but also in Japan (creative) entrepreneurs have been working independently for a while, and the government has more than once announced that small business entrepreneurship will be an important driver for innovation in Japan. If Japan has the right sort of regulatory environment to make that happen is another issue, but at least it is becoming more diversified in terms of office space.
There are different options for short-term office use. You can rent a small space in a big building, but other possibilities are increasing quickly.
I’ll list a few options, which I visited back in May. Each of these have their own style, pricing models et cetera. When you are looking for a regular space, I’d suggest to try out several locations before putting your money down for a month-long (or more) subscription which some places use as a model.
League Ginza is a fairly new location (open since February), is based in the Ginza neighbourhood, and it offers different types of working space in one location. It’s aimed at bringing different types of entrepreneurs together in this location. You can rent a space of your own: a service office or a personal booth. But you can also become a member and use the more open business lounge. League also has a Dutch connection: it has partnered with the Dutch company Seats2Meet which has set up work spaces across the Netherlands for independent professional, where the exchange of ‘social capital’ is the main way of connecting people and ideas – and which is, in locations in the Netherlands, the way of ‘paying’ for your work space. For League this is a new and innovative way of getting the ‘inhabitants’ of their building together and sharing expertise. When I spent a few hours here in between appointments in May I was immediately approached by the location manager Eriko and met a Japanese graphic designer who could be an interesting contact for future projects.
Agora Tokyo has been around a lot longer, since 2008, and was set up by Dutch architect Maarten Molenaar. It’s an open space where entrepreneurs – currently a mix of foreign and Japanese – can rent desk space to work from. Agora is located in Shibuya, which makes it very convenient to work from (I found in May that I passed through Shibuya and surroundings quite a bit going to and from meetings elsewhere…). The pricing plan works with a monthly membership, and depends on how much space you need. I liked the openness and informality of the space, and I imagine that because it’s a bit smaller it’s easy to get to know the other people working here which will help to build up your local network.
Shibuya MOV is the last place I visited, which I’d heard about a few times when I was researching co-working spaces. A big, brightly decorated space with lots of different areas: lounge areas to chat and talk to people, silent booths, regular desks to work at and a range of meeting rooms around it. I personally liked the interior, though it is least ‘office-like’. Again, here you pay through membership with the amount varying by type of use. You will also formally register as a member when you only need to spend a few hours here, though there is an hourly rate which then applies. What I probably liked most here is the availability of the meeting spaces which – again in Shibuya, right next to the train station – seems to be very convenient when needing to set up a business meeting.
There are many more like these, with different variations – some even with a playroom for your kids – and not only in Tokyo. All over the country co-working spaces are popping up, and this map provides a good overview and makes it easy to find a space wherever you are.
Of course, there are also the hundreds, or probably thousands, of coffeeshops around the city where you can join students and others working away on their laptop. However, don’t be fooled: the availability of WiFi is not nearly as widespread in Tokyo – let alone the rest of Japan – as it has become in the Netherlands (and probably most of Europe). I found that only Starbucks has a reliable presence of WiFi in pretty much all their locations. However, to be able to access this you need to register online at home, your hotelroom or anywhere else where you can access this Starbucks site. After registration, the internet connection works very well in any Starbucks I tried. This also meant that I spent A LOT of time in various Starbucks across the city – a place I avoid anywhere else…
Have a favourite place to work from when in Tokyo? Would love to hear about it in the comments!